I’m Alan Carroll, founder of Branson Tractor South. My life has been a blessed life starting with being born into a loving Christian home here in Guilford County in 1967 to Ed Carroll, public school teacher & Elizabeth Carroll, stay at home mom.
I attended Western Guilford High School and NC A&T State University, graduating in 1989 and worked numerous jobs during high school & college. They included being a gopher at a garden center, stock boy at hardware store, student school bus driver, rodman on a land surveying crew, mechanical drafting, blueprint reader at a precast concrete company, jobsite administrative assistant for an industrial piping contractor.
There have been too many blessings along the way to count, but one turning point was being laid off my full time job in 1991. It was during a recession and there were not many opportunities before me, which led me to self employment, a direction I’m not sure I would have found without the absence of other opportunities.
In 2000 I met Florentina, the love of my life.
In 2003 realizing my current business, which consisted of several retail stores selling Nextel wireless phones was a diminishing opportunity as an independent dealer, I started a new business on High Point Road in Greensboro named Branson Tractor South. The initial product was compact tractors, but later that year the Toro distributor, looking for a dealer in the area, happened to drive by my store and approached me about being a Toro dealer. It is amazing how God opens doors in his own timing. Without Toro the business would have almost certainly closed. While I had not planned on being in the lawnmower business, the building I had leased had been used as a lawnmower shop up until about three years prior to me leasing it. This meant many of our potential customers were already familiar with my location and knew where to find us.
It seemed the right staff came along at the right time as each were needed. Florentina quit her full time job at Harris Teeter and joined me working full time managing the wireless business allowing me more time for the new venture. By 2010 we had exited the wireless business allowing us both to put full focus on Branson Tractor South. We were blessed with amazing growth for four years, but reached a point where we just couldn’t grow much more without a larger facility. There was also pending road construction that would permanently reduce accessibility and threatened the future of the business.
After pursuing numerous dead ends that didn’t work out for one reason or another, mostly affordability, we saw a vacant building at the corner of I-85 & Groometown Road that I just knew would be ideal. There was no signage indicating it was for sale, but we looked up the owner in Guilford County records and mailed a letter to the owner in Richmond VA. It was owned by 100 year old J. Harwood Cochrane, founder of Overnite Transportation Company. It turned out Mr. Cochrane’s grandson had been in Greensboro just a week earlier meeting with realtors and planning to list it for sale. We reached an agreeable price, despite other potential buyers having offered more, and after three banks had declined to finance the purchase and many prayers, by some miracle the loan was finally approved and the purchase occurred.
Moving to the new location was just what the business needed to continue growth and success with more showroom area, more parts area, a much larger service shop, more warehouse allowing the storage of all new inventory indoors, more parking, and more space throughout allowing for a much more efficient operation. We thank God for his many blessings including health, wisdom, competent loyal staff and the the many doors opened and opportunities put before us. Also for the many loyal customers without which none of this could have come to be.